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Marketing Metrics That Actually Matter (and What to Ignore)
Too many attorneys get stuck tracking vanity numbers like pageviews, impressions, and likes. Sure, they look good on a report,…
Short-Form Video vs. Long-Form: What’s Worth Your Time in 2025?
Video marketing for law firms has never been more important. But in 2025, the big question is: should attorneys double…
How to Win Big With Micro Niches in Your Practice Area
Scaling your law firm doesn’t mean serving everyone. It means serving the right clients. The fastest-growing firms in 2025 are…
Email Isn’t Dead—You’re Just Doing It Wrong
Email marketing isn’t dead. It’s just being done wrong. Most law firms treat email like a newsletter or holiday card….
Is Your Brand Holding You Back? Why Consistency = Growth
Your law firm’s brand is more than logos and colors. It’s the foundation of trust, authority, and growth. In this…
Want More Cases? Get Serious About Google Maps
Want more cases in 2025? Start with Google Maps marketing. Because if your firm isn’t in the top 3 of…
The Hidden Cost of Poor Intake, and How to Automate It
Are you bleeding opportunity because of poor intake? You can spend thousands on law firm marketing, but if your intake…
AI Tools Are Powerful, But Only If You Use Them Right
AI is everywhere in 2025, but most attorneys are using it the wrong way. If you’re copying and pasting AI-generated…
The Content You’re Not Creating That Google Wants to See
Want your law firm to rank higher on Google in 2025? It’s not about posting more content. It’s about creating…
Why Most Law Firm Funnels Fail and How to Fix Yours
Most attorneys think traffic and leads equal growth, but that’s where law firm marketing funnels go wrong. If your intake…
Why Reviews Are the New Referrals and How to Get More of Them
Word of mouth still matters, but it’s happening online, and your law firm can’t afford to ignore it. In this…
Video Content Without a Plan = Wasted Time and Money
Attorneys, here’s the truth: more video content won’t grow your firm—a video marketing strategy will. You can film the slickest,…
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